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Raw Stadia

Raw Stadia – From Prototype to Scalable Solution: Voxdale’s Role in Raw Stadia’s Hardware Acceleration

At Voxdale, we accelerate technology — from concept to functional, scalable product. Our approach combines deep engineering expertise with a focus on usability and production readiness. Raw Stadia trusted Voxdale to prepare their hardware for impact — and we delivered.

About Raw Stadia

Raw Stadia is a pioneering sports technology company focused on enhancing the interaction between athletes and playing surfaces. Their Field/Surface Analytics platform integrates advanced hardware with a powerful SaaS system to collect, analyse, and interpret field data.

By measuring factors such as ground hardness, surface deformation, shock absorption, energy restitution, spring rate, stud depth, torque at 10°, rotational stiffness, and rotational traction, Raw Stadia generates valuable insights. These data points are correlated with performance, biomechanical parameters, and medical information, enabling sports organisations to fully understand how surface conditions impact athlete performance and health.

The platform empowers clubs, leagues, and federations to:
 
  • Conduct regular field assessments before training, matches, and throughout the season.
  • Take preventive measures to reduce injury risks.
  • Optimise performance parameters with surface-specific context.

The Challenge

To make this technology widely deployable, Raw Stadia needed to ensure their innovative hardware was:
 
  • Robust and reproducible, suitable for use across multiple venues.
  • Rapidly iterated and tested in real-world, often challenging conditions.
  • Ready for scalable production without compromising quality or precision.
  • Stable and reliable, across the world
 
They sought a development partner capable of combining speed with technical depth — one who could translate breakthrough ideas into reliable, field-ready and scalable solutions.

Our Approach

Voxdale supported Raw Stadia in accelerating their development trajectory across four key domains: 
  1. Design validation & technical optimisation: Analysis of mechanical and electronic design choices, ensuring accuracy and durability.
  2. Rapid prototyping & testing: Iterative cycles of development, testing, and refinement under real-world conditions.
  3. Design for Manufacturing & Assembly: Optimising electronics, mechanical, and embedded software components for ease of assembly, cost efficiency, and scalable production.
  4. User-centred design: Tailoring the solution to the needs of greenkeepers, analysts, and medical teams for maximum usability.
  5. Batch production and testing: To enable speed and quality, Voxdale assembled and tested the first batch of devices.      
 
This combined approach gave Raw Stadia the speed and reliability they needed to scale with confidence.

The Result

Through close collaboration with Voxdale, Raw Stadia was able to:
 
  • Accelerate development and validation cycles.
  • Translate complex technology into robust, field-ready hardware.
  • Prepare their solution for deployment at scale.
  • Focus on international growth with a strong technological foundation.

Media: International Rollout in Elite Sports

Raw Stadia’s technology was recently deployed across all professional football clubs in Belgium — a milestone for European sports technology.

Read more in the official communications:
 

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